Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
---|---|---|---|---|---|
YEM309 | USER EXPERIENCE | 5 | 3 | 3 | 8 |
SOURCE MATERIALS & RECOMMENDED READING |
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Garrett J. J. (2010). The Elements of User Experience: User-Centered Design for the Web and Beyond. San Francisco: New Riders Publishing |
Morville P., Rosenfeld L. (2006). Information Architecture for the World Wide Web: Designing Large-Scale Web Sites. California: O’Reilly, |
Dirsehan T. (2012). Müşteri Deneyimi Tasarımı ve Yönetimi. İstanbul: Hiperlink |
Varnalı K. (2017). Müşteri Deneyimi: Tasarım, Yönetim, Dönüşüm. İstanbul: Mediacat Yayınları |