LOGISTICS MANAGEMENT STRATEGIES COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
LJP214	LOGISTICS MANAGEMENT STRATEGIES	3	3	3	5

Objectives and Contents
Objectives:	Within the scope of this course, it is aimed to discuss the theoretical knowledge about strategic management in logistics and to develop a strategic perspective.
Content:	Concept of Strategy, Concepts Related to Strategy, Concept of Strategic Management, Importance of Strategic Management, Strategic Management Process, Strategic Management in Logistics, Strategic Analysis in Logistics, Strategic Management Techniques and Approaches in Logistics, Marketing Strategies in Logistics, Growth Strategies in Logistics, Crisis Management in Logistics, Corporate Social Responsibility in the Context of Strategic Management in Logistics.

Objectives and Contents

Objectives:

Within the scope of this course, it is aimed to discuss the theoretical knowledge about strategic management in logistics and to develop a strategic perspective.

Content:

Concept of Strategy, Concepts Related to Strategy, Concept of Strategic Management, Importance of Strategic Management, Strategic Management Process, Strategic Management in Logistics, Strategic Analysis in Logistics, Strategic Management Techniques and Approaches in Logistics, Marketing Strategies in Logistics, Growth Strategies in Logistics, Crisis Management in Logistics, Corporate Social Responsibility in the Context of Strategic Management in Logistics.