1 |
Reading |
Introduction. Introduction to the course and syllabus |
Lecture |
2 |
Reading |
What is advertisement? History of advertisement |
Lecture & Presentation |
3 |
Reading |
Advertising strategies, marketing and consumer. |
Lecture & Presentation |
4 |
Reading |
Basic film making methods |
Lecture & Practice |
5 |
Reading |
Finding the idea of advertising and pre-production of the Project |
Lecture & Practice |
6 |
Reading |
Advertising film script writing |
Lecture & Practice |
7 |
Reading |
Film budget preparation and budget management. |
Lecture & Presentation & Practice |
8 |
- |
MID-TERM EXAM |
- |
9 |
Reading, General Evaluation |
Storyboard preparation in a commercial film |
Lecture & Presentation & Practice |
10 |
Homework Preparation |
Commercial film shooting |
Lecture & Presentation & Practice |
11 |
Reading |
Advertisement fiction |
Lecture & Presentation & Practice |
12 |
Reading |
Use of colour and sound in a commercial film |
Lecture & Presentation & Practice |
13 |
Reading |
Practice |
Lecture & Presentation & Practice |
14 |
Homework Preparation |
Practice |
Evaluating students’ projects and discussion |
15 |
Homework Preparation |
Practice |
Evaluating students’ projects and discussion |
16 |
- |
FINAL EXAM |
- |
17 |
- |
FINAL EXAM |
- |