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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

PERSUASION THEORIES AND RHETORIC COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HRY318 PERSUASION THEORIES AND RHETORIC 5 3 3 5

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 Reading Content of Lesson Presentation and Lecture
2 Reading Meaning of Persuasion Presentation and Lecture
3 Reading Persuasion theories Presentation and Lecture
4 Reading Persuasion and Rhetorical Concept Presentation and Lecture
5 Reading Sides of persuasion Presentation and Lecture
6 Reading Persuasion Elements Logos(Ethos,Pathos,Logos) Presentation and Lecture
7 Reading Persuasion Elements Logos(Ethos,Pathos,Logos) Presentation and Lecture
8 Reading Persuasion Elements Logos(Ethos,Pathos,Logos) Presentation and Lecture
9 Reading Aristotle and Rhetoric Presentation and Lecture
10 - MID-TERM EXAM -
11 Reading Aristotle and Rhetoric The Concept of Attitude and Change of Attitude Presentation and Lecture
12 Reading Aristotle and Rhetoric The Concept of Attitude and Change of Attitude Presentation and Lecture
13 Reading Psychology of Mass Presentation and Lecture
14 Reading Motivational persuasion theories, basic motivation theories, hedonism, psychoanalysis, impact-response theories and approaches Presentation and Lecture
15 Reading Motivational persuasion theories, basic motivation theories, hedonism, psychoanalysis, impact-response theories and approaches,Revision Presentation and Lecture
16 - FINAL EXAM -
17 - FINAL EXAM -