| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| ILT376 | VISUAL PERCEPTION AND ADVERTISING | 5 | 3 | 3 | 5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
|---|
| Develops visual messages by improving vision, perception and expression skills. |
| Designs a comprehensive visual project and visualizes this project with creative thinking. |
| Defines the concepts used in writing and creation process. |
| Uses Gestalt principles at an advanced level. |
| Communication Design prepares a communication campaign using the principles of science. |
| Uses advanced programs in the Adobe Creative Cloud console. |