ADVERTISING AND ETHICS COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| RTI405 |
ADVERTISING AND ETHICS |
5 |
3 |
3 |
5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
| It defines the concept of professional ethics in advertising. |
| List at least three criticisms of advertising. |
| It explains the importance of self-regulation in advertising. |
| It links advertising and ethical values. |
| It evaluates ethical principles in advertising through examples of commercials. |