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INTRODUCTION TO BUSINESS ADMINISTRATION PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
IBT151 INTRODUCTION TO BUSINESS ADMINISTRATION 1 3 3 7

GENERAL INFORMATION

Language of Instruction : English
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Compulsory
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Assoc.Prof. GÜLGÜN ÇİĞDEM
Instructor(s) of the Course Unit Assist.Prof. SEZER AYAZ
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: The objective of this course is to define the role and responsibilities of business functions and the operation of a business, to enable students to apply business principles and practices, and to provide awareness of corporate social responsibility and ethics, thereby developing the ability to interpret these issues in terms of sustainability.
Contents of the Course Unit: This course provides an overview of fundamental concepts such as management, marketing, finance, and entrepreneurship. The course explores how businesses operate in both local and global environments, considering economic, social, and technological factors. It also emphasizes the development of basic analytical and decision-making skills essential for future business studies and careers.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Defines the fundamental concepts of business administration, including management, marketing, finance, and entrepreneurship.
Explains how businesses operate within local and global environments by examining economic, social, and technological factors affecting organizational performance.
Applies basic business principles and management functions to simple business cases and demonstrates fundamental analytical and decision-making skills.
Evaluates business practices in terms of corporate social responsibility, ethics, and sustainability, and interprets their implications for long-term organizational success.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading Management -
2 Reading Management -
3 Reading Motivating Employees -
4 Reading Motivating Employees -
5 Reading Teamwork and Communication -
6 Reading Teamwork and Communication -
7 Reading Managing Processes -
8 Reading Managing Processes -
9 Reading Marketing Function and Marketing Mix -
10 - MID-TERM EXAM -
11 Reading Marketing Function and Marketing Mix -
12 Reading Human Resources Management -
13 Reading Human Resources Management -
14 Reading Using Technology to Manage Business Information -
15 Reading Using Technology to Manage Business Information -
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description Examination Method
Mid-Term Exam 1 50 Classical Exam
Final Exam 1 50 Classical Exam
TOTAL 2 100
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Summarizing basic and advanced topics in International Trade and Business.
5
2
To define the theories, concepts and principles of International Trade and Business and its sub-fields.
5
3
Interpreting the relationship of International Trade and Business with other disciplines.
5
4
Using the theoretical knowledge gained in the field of International Trade and Business in professional practices and daily life.
5

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Explaining current events and phenomena in the field with a holistic perspective analytically and systematically based on advanced knowledge and skills.
5
2
Solving problems encountered in business life, at individual and organizational level.
5
3
Effective use of computer programs (such as SPSS, R, Excel, Stata) in the face of complex business problems.
1
4
Evaluating the developments in the world from an intellectual perspective in the light of the joint faculty courses taken.
0

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Recognizing new theoretical and practical approaches in the field of International Trade and Business.
5
2
Recognize the relevant literature effectively.
5
3
Independently organize activities towards organizational goals and objectives.
5

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
To conduct qualitative and quantitative research on the subjects related to the field.
5

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
To be able to work independently in the light of the knowledge gained in the field of International Trade and Business and to take responsibility for the work done.
5

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Adopting the philosophy of lifelong learning.
5

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Using foreign language skills effectively in business and social life, explaining their demands in writing or verbally.
5
2
To design a healthy communication network in the business world by using social life skills.
5

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Benefiting from the theoretical and historical knowledge of international trade and business; analyzes current issues, events and problems.
5
2
Continually improving their knowledge of the structure and characteristics of the variables of international trade and business.
5

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 0 0 0
Preliminary & Further Study 0 0 0
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 0 0 0
Preparation for the Final Exam 0 0 0
Mid-Term Exam 0 0 0
Preparation for the Mid-Term Exam 0 0 0
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 0 0 0
Total Workload of the Course Unit 0
Workload (h) / 25.5 0
ECTS Credits allocated for the Course Unit 0,0