TR EN

DIGITAL ADVERTISING AND SOCIAL MEDIA MARKETING COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
ELT403 DIGITAL ADVERTISING AND SOCIAL MEDIA MARKETING 7 3 3 8

SOURCE MATERIALS & RECOMMENDED READING

Dijital reklamcılık ve gençlik / R. Gülay Öztürk.
İletişim çalışmaları / Ed. Filiz Aydoğan.