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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

CORPORATE SOCIAL RESPONSIBILITY AND EVENT MANAGEMENT COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HIT433 CORPORATE SOCIAL RESPONSIBILITY AND EVENT MANAGEMENT 7 4 3 8

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week Preparatory Topics(Subjects) Method
1 Literature Review, Reading the related subject in the coursebook Presentation of the course content Lecture & Question and Answer
2 Literature Review, Reading the related subject in the coursebook Social Responsibility Concept Lecture & Question and Answer
3 Literature Review, Reading the related subject in the coursebook Corporate Social Responsibility Practice areas Lecture & Question and Answer
4 Literature Review, Reading the related subject in the coursebook Advantages and Disadvantages of Corporate Social Responsibility, Corporate Social Responsibility Models Lecture & Question and Answer
5 Literature Review, Reading the related subject in the coursebook Global Standards in Global Social Responsibility Lecture & Question and Answer
6 Literature Review, Reading the related subject in the coursebook The Concept of Event Lecture & Question and Answer
7 Literature Review, Reading the related subject in the coursebook Measurement, Evaluation and Reporting in Event Management, Event Management and Media Relations, Protocol in Event Management, Crises in Event Management, Creative Application in Event Management Lecture & Question and Answer
8 - MID-TERM EXAM -
9 Literature review, Brainstorming Campaign case presentation Practice work
10 Literature review, Brainstorming Campaign case presentation Practice work
11 Literature review, Brainstorming Campaign case presentation Practice work
12 Literature review, Brainstorming Campaign case presentation Practice work
13 Literature review, Brainstorming Implementation of the campaign Practice work
14 Literature review, Brainstorming Implementation of the campaign Practice work
15 Literature review, Brainstorming Implementation of the campaign Practice work
16 - FINAL EXAM -
17 - FINAL EXAM -