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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM
ASSOCIATE DEGREE
BACHELOR'S DEGREE
MASTER'S DEGREE
DOCTOR OF PHILOSOPHY
PUBLIC RELATIONS AND PUBLICITY
General Information
Aim and Objectives
Programme Learning Outcomes
Curriculum
Total Course & Programme Outcome Relationship
Career & Academic Progression Opportunities
TYYC Program Outcomes Matrix
Head of Department & ECTS Coordinator
Lesson INTRODUCTION TO ADVERTISING
General Information
Objectives & Contents
Learning Outcomes
Learning & Teaching Methods
Course Contents by Week
Materials Sources and Sharing
Assessment & Grading
Course & Programme Outcome Relationship
Workload & ECTS Credits of Course Unit
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Academic Requirements
Student Workload and ETCS
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Academic Counselling
Academic Calender
INTRODUCTION TO ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION
Code
Name of the Course Unit
Semester
In-Class Hours (T+P)
Credit
ECTS Credit
HIT104
INTRODUCTION TO ADVERTISING
2
3
3
6