E-CUSTOMER RELATIONSHIP MANAGEMENT COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| ELT303 |
E-CUSTOMER RELATIONSHIP MANAGEMENT |
5 |
3 |
3 |
5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
| Ability to manage customer relations in digital environments |
| Resolving customer complaints in digital environments, providing customer satisfaction |
| Developing personal communication |
| Increasing problem solving skills |
| Developing analytical thinking skills |