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TYPOGRAPHY III PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
GRA231 TYPOGRAPHY III 3 4 2 6

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Compulsory
Mode of Delivery of the Course Unit -
Coordinator of the Course Unit Assoc.Prof. METİN KUŞ
Instructor(s) of the Course Unit Lecturer İREM FULYA ÖZKAN
Course Prerequisite No

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to apply practical applications of typographical composition and informing with typography methods. Visualizes communication by developing different approaches in designing with fonts.
Contents of the Course Unit: Contents of the course include advanced examination of typography: analysis of the perceptual aspects of the type, investigation and explanation of typographic variables, logical issues related to the planning and organization of information systems.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

Plan functional organization of complex knowledge through effective hierarchy and typographic expression.
Apply the language metaphorically and symbolically to examine the verbal and visual relations of typography and image.
Demonstrate the skill of using typography in the designs of various levels to meet the needs of masses.
Apply the relation between font and visual to create dynamic and meaningful designs.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Research Aesthetic revolution of type within history and current situation Presentation, Lecture
2 Research Conceptual and sensorial reflection of type fonts Presentation, Lecture
3 Research Vector-based typographic trials Application
4 Practice Typographic Interpretation over the projects of students Application
5 Practice Critique: Analysis of students' projects Application
6 Practice Institutional fonts and lecture on type families Application
7 Research Project: Creating typeface Presentation, Lecture
8 - MID-TERM EXAM -
9 Practice Project: Creating typeface Application
10 Research Interpretation of typeface in the sense of sensorial impacts and semiology Presentation, Lecture
11 Practice Project: Analysis on sample design for photography and type usage Application
12 Practice Critique: Analysis of sketches Application
13 Practice Project Interpretation and Analysis Application
14 Practice Project Interpretation and Analysis Application
15 Practice Evaluation Application
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Harris P., Ambrose G. (2014). Grafik Tasarımda Tipografi, Literatur Publications.
Harris P., Ambrose G. (2012). Tipografinin Temelleri, Literatur Publications.
Garfield S. (2012). Tam Benim Tipim, Domingo Publications.
Sarıkavak N.K. (2014). Çagdas Tipografinin Temelleri, Seckin Publications.

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to know the basic concepts of Graphic Design and to define how these concepts are reflected in designs.
4
2
will be able to define the function of Graphic Design in communal and social contexts.
2

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to organize the relations between the target audience and the visual design.
4

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to apply the past and current technical knowledge and methods in the field of Graphic Design with the competence required by the design process.
3

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to apply designs with appropriate combinations by considering the interaction of the field of Graphic Design with other disciplines.
5

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to behave according to the values of social, cultural, scientific and professional ethics in the design process of Graphic Design.
3
2
will be able to use and reflect quality, cultural values, environmental protection, occupational health and safety issues in the all kind of processes in the field.
0
3
will be able to implements planned tasks in the desired manner and on time by organizing comprehensive design processes in the field of Graphic Design in individual or group works.
4

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to use and relate the information that obtained in Graphic Design education for higher academic education processes or different field disciplines.
4

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
will be able to explain the theorical and applicational knowledge related to the field of Graphic Design with using appropriate presentation and communication techniques.
5
2
will be able to use a foreign language at least at the B1 level of the European language portfolio.
0
3
will be able to use basic computer softwares, information and communication technologies and graphic design programs as required by the field.
4

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
wil be able to demonstrate....
5

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 4 56
Preliminary & Further Study 13 3 39
Land Surveying 0 0 0
Group Work 2 3 6
Laboratory 0 0 0
Reading 0 0 0
Assignment (Homework) 0 0 0
Project Work 13 3 39
Seminar 0 0 0
Internship 0 0 0
Technical Visit 1 6 6
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 0 0 0
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 0 0 0
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 45 0 148
Total Workload of the Course Unit 148
Workload (h) / 25.5 5,8
ECTS Credits allocated for the Course Unit 6,0