SPORTS AND STRATEGIC MANAGEMENT PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
SYY217	SPORTS AND STRATEGIC MANAGEMENT	3	3	3	6

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assist.Prof. İRFAN KARA
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The objective of the course is to help students gain the ability to discuss the process of club management strategy implementations and to conduct SWOT analysis of a sports organization.
Contents of the Course Unit:	Contents of the course include; terms and concepts related to strategic management, elements of strategic planning process, vision and mission of a sports club, external and internal environment analysis (SWOT analysis).

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Describe the basic concepts related with strategic management.
Tell the management models of the sport enterprises.
Discuss the operation of the processes related to strategy implementations of club management. Conduct the SWOT analysis of a sports organization.
Conduct the SWOT analysis of a sports organization.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	-	Management Approaches	Narration, question-response and discussion method
2	Reading book chapters related with the subject	Terms and concepts related with strategic management	Narration, question-response method
3	Reading book chapters related with the subject	Management model of sports enterprises	Narration, question-response method
4	Reading book chapters related with the subject	Benefits and challenges of strategic planning in sport enterprises	Narration, question-response and discussion method
5	Reading book chapters related with the subject	Elements of the strategic planning process	Narration, question-response method
6	Examination of sample budgets	Budget structure and implementations	Narration, question-response and discussion method
7	Reading related articles	Issues to consider in club management strategy implementations	Narration, question-response and discussion method
8	-	MID-TERM EXAM	-
9	Reading book chapters related with the subject	Basic strategies and sub group strategies	Narration, question-response and discussion method
10	Literature review and preparing of presentation	Senior management strategies and applications, evaluation of student presentations	Narration, Question and Answer, Discussion Method and Applied Group Study
11	Literature review and preparing of presentation	Business management strategies: competition strategies, job descriptions and procedures, evaluation of student presentations	Narration, Question and Answer, Discussion Method and Applied Group Study
12	Literature review	Determination and implementation of vision, mission, basic principles and values in sports enterprises	Narration, Question and Answer, Discussion Method and Applied Group Study
13	Literature review	Determination of vision, mission, basic principles and values of a sports club, implementation practices	Narration, demonstration method and applied group work
14	Literature review and preparing of presentation	External and internal environment analysis and evaluation of students' SWOT analysis	Narration, Question and Answer, Discussion Method and Applied Group Study
15	Literature review and preparing of presentation	Project Presentations -I (Evaluation of SWOT Analysis prepared by students)	Narration, demonstration method and applied group work
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Eren, E. (2010). Stratejik Yönetim ve İşletme Politikası. Beta Yayın. 8. Baskı, İstanbul
Barutçugil, İ. (2013). Stratejik Yönetim 101. Kariyer Yayınları, İstanbul
Dinçer, Ö. (2013). Stratejik Yönetim Ve İşletme Politikası. Alfa Yayıncılık, İstanbul
Ülgen, H. ve Mirze, K. (2007). İşletmelerde Stratejik Yönetim. Arıkan, Istanbul

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	13	4	52
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	9	4	36
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	6	3	18
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	44	0	150