İLETİŞİM BİLİMİNE GİRİŞ PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
YMI151	İLETİŞİM BİLİMİNE GİRİŞ	1	3	3	7

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	, TYY: + , EQF-LLL: , QF-EHEA:
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The purpose of the introductory communication science course is to provide students with knowledge about the basic field of communication science.
Contents of the Course Unit:	Ders içeriğinde öğrencilerin iletişimin genel tanımı ve kitle iletişim tarihi, günlük yaşamda iletişim ve dijital iletişim kavramlarını öğrenmesi ve daha sonraki dönem öğreneceği iletişim bilimleri alanındaki derslerine entegre etmesi yönündedir.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Learn the history and perspective of digital communication
They are well versed in the history of mass communication(dişil)
Learn the history and perspective of digital communication

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Read and research	Definition of communication and introduction to the course (dictionary and interdisciplinary definition of the concept of 'communication')	Presentation, article review, case study and case study examples, reinforcement with digital content
2	Read and research	The communication process and its basic elements (Source, receiver, message, channel, coding, feedback, noise, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
3	Read and research	Verbal communication (structure of language)	Presentation, article review, case study and case study examples, reinforcement with digital content
4	Read and research	Non-verbal communication (body language, facial expressions, gestures, spatial and temporal indicators, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
5	Read and research	Interpersonal communication (empathy, body language, active listening, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
6	Read and research	Intercultural communication (communication styles of different cultures, cultural codes, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
7	Read and research	Visual communication and symbols (visual indicators, use of icons/metaphors, visual literacy, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
8	Read and research	History of Communication I (evolution of communication tools from the invention of writing to the present day)	Presentation, article review, case study and case study examples, reinforcement with digital content
9	Read and research	History of Communication II (evolution of communication tools from the invention of writing to the present day)	Presentation, article review, case study and case study examples, reinforcement with digital content
10	-	MID-TERM EXAM	-
11	Read and research	Mass communication and media types (promotion and historical transformation of media such as newspapers, radio, television and cinema)	Presentation, article review, case study and case study examples, reinforcement with digital content
12	Read and research	Digital communication (social media, features of digital communication, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
13	Read and research	Communication in daily life (communication within family, society, groups, the internet, identity, self, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
14	Read and research	Communication and representation (stereotypes and representation of gender, race, religion, etc.)	Presentation, article review, case study and case study examples, reinforcement with digital content
15	Read and research	Communication as a research field (communication research in Türkiye and the world)	Presentation, article review, case study and case study examples, reinforcement with digital content
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description	Examination Method
Mid-Term Exam	1	50		Optical (Test) Exam
Final Exam	1	50		Optical (Test) Exam
TOTAL	2	100

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Explains communication theories, mass media and the history of communication						5
2	Defines the concepts related to communication, new media and journalism.						5
3	It compares traditional journalism with digital journalism.						5

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It relates the concept of democracy with the fields of journalism and new media.					4
2	Interprets new concepts in the media on a national and international scale within the framework of journalistic activity.					4
3	Interprets the historical development process of the media.					4

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	He uses the theoretical knowledge he has acquired in the field of communication in the field of journalism.						5
2	Analyzes the side meanings and subtexts of media contents.						5

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Prepares creative content in a new media environment.						5
2	Creates news content; publishes it in print, visual and digital media.					4

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It produces content in traditional media and new media and prepares it for publication.						5

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It follows scientific and sectoral developments on issues related to new media and journalism, interprets changes and innovations by associating them with its field.						5
2	Analyzes the direct relationship of the discipline of journalism with democracy.						5

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It provides cooperation with stakeholders in the sector by using databases related to new media and journalism, information and communication technologies.					4

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	It combines new media technologies with the practice of journalism.						5
2	Performs data analysis and design.						5

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	12	4	48
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	12	6	72
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	3	3
Preparation for the Final Exam	1	7	7
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	1	5	5
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	42	0	178