TR EN

YENİ MEDYA DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu Dersin Adı Yarıyıl Süresi(T+U) Kredisi AKTS Kredisi
HIT210 YENİ MEDYA 4 4 3 6

AMAÇ VE İÇERİK

Amaç: This course aims to define the tasks that a public relations practitioner should undertake in a social media program by introducing new media theories and to present an example of social media campaign.
İçerik: Contents of the course include the subjects as in introducing new media channels, listing the tasks of public relations practitioners in social media, summarizing new media theories, sampling of the intersection points of new media and public relations practices.