INTRODUCTION TO BUSINESS DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu	Dersin Adı	Yarıyıl	Süresi(T+U)	Kredisi	AKTS Kredisi
ECF221	INTRODUCTION TO BUSINESS	3	3	3	6

DERS BİLGİLERİ
Dersin Öğretim Dili :	İngilizce
Dersin Düzeyi	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Dersin Türü	Zorunlu
Dersin Veriliş Şekli	-
Dersin Koordinatörü	Prof. BÜLENT EŞİYOK
Dersi Veren Öğretim Üyesi/Öğretim Görevlisi	Dr.Öğr.Üyesi BİROL BAYSAK
Ders Ön Koşulu	Yok

AMAÇ VE İÇERİK
Amaç:	This course aims to provide the students with the ability to evaluate business functions, responsibilities and general elements and functions in terms of corporate social responsibility and ethical values.
İçerik:	Contents of the course include the basic functions of a business such as strategy, marketing, human resources and finance.

DERSİN ÖĞRENME ÇIKTILARI (Öğrenciler, bu dersi başarı ile tamamladıklarında aşağıda belirtilen bilgi, beceri ve/veya yetkinlikleri gösterirler.)
Explain the role and basic functions of a business.
Interpret the social responsibilities of companies and the interests of internal and external stakeholders within the framework of sustainability.
Argue the structure of the business, the relationship with the stakeholders, and environmental adaptation.
Summarize the roles and responsibilities of business functions (strategy, marketing, human resources, finance).

HAFTALIK DERS KONULARI VE ÖNGÖRÜLEN HAZIRLIK ÇALIŞMALARI
Hafta	Ön Hazırlık	Konular	Yöntem
1	Reading the relevant chapter in the coursebook	Management by objectives, SMART, SWOT, Ansoff’s matrix	Lecture & Question Answer
2	Reading the relevant chapter in the coursebook	Business ethic, code of conducts, moral dilemma, cost of morality in institutions, long term benefits of being moral for institutions	Lecture & Question Answer
3	Reading the relevant chapter in the coursebook	Shareholder and sharer approaches, which approach is advantageous in terms of sustainability, how to balance adverse interests of shareholders	Lecture & Question Answer
4	Reading the relevant chapter in the coursebook	Corporate social responsibility, its advantageous and cost in short term and long term, scale economy and the appropriate scale/size for the company	Lecture & Question Answer
5	Reading the relevant chapter in the coursebook	Marketing strategies, 4P, business expanding strategies, internal growth, external growth, purchase and mergers	Lecture & Question Answer
6	Reading the relevant chapter in the coursebook	Human sources planning, employment, training, evaluating employers, 360-degree evaluation, numerical objectives Organization structures, horizontal organization and problems, vertical organization and its benefits	Lecture & Question Answer
7	Reading the relevant chapter in the coursebook	Delegation, accountability, functional organization structure, production-based organization structure, matrix organization.	Lecture & Question Answer
8	-	MID-TERM EXAM	-
9	Reading the relevant chapter in the coursebook	Leadership types, motivation and effect of nonfinancial awards in motivation	Lecture & Question Answer
10	Reading the relevant chapter in the coursebook	Financial sources, choosing the appropriate financial source	Lecture & Question Answer & Research & Problem Solving
11	Reading the relevant chapter in the coursebook	Cost and income, fixed cost, variable cost, semi variable cost	Lecture & Question Answer & Research & Problem Solving
12	Reading the relevant chapter in the coursebook	At par break even analysis, K/Z statement, balance sheet, cash flow table, ratio analysis	Lecture & Question Answer & Research & Problem Solving
13	Reading the relevant chapter in the coursebook	Ratio analysis case study	Lecture & Question Answer & Research & Problem Solving
14	Reading the relevant chapter in the coursebook	Cash flow table and prediction, investment analysis	Lecture & Question Answer & Research & Problem Solving
15	Reading the relevant chapter in the coursebook	Budget	Lecture & Question Answer & Research & Problem Solving
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

KAYNAKLAR
Collins, K. (2012). An introduction to Business
Mirze, K. (2019). Isletme. Literatur Publications, Istanbul
Business Essentials, Global Edition, 13th edition Published by Pearson (March 7, 2022)
Harvard Business Review

ÖLÇME VE DEĞERLENDİRME
Yarıyıl İçi Yapılan Çalışmaların Ölçme ve Değerlendirmesi	Etkinlik Sayısı	Katkı Yüzdesi	Açıklama

(0) Etkisiz	(1) En Düşük	(2) Düşük	(3) Orta	(4) İyi	(5) Çok İyi
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Define the basic concepts of economics, administrative and human sciences. (Bloom 1)			2
2	Evaluate the economic environment and overall sustainability of firms. (Bloom 4)					4

KNOWLEDGE
Factual
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Relate principles and concepts of economics and finance with other disciplines. (Bloom 4)				3
2	Define principles, concepts, methods and theories related with economics and finance. (Bloom 1)			2

SKILLS
Cognitive
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Interpret the charts and tables related to the field. (Bloom 2)			2

SKILLS
Practical
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Evaluate the theoretical models of economic policies which have direct or indirect effects by using the facts and dynamics of the economic system.(Bloom 4)				3
2	Analyze economic and financial reports. ((bloom 4)			2
3	Use basic mathematics, statistics and econometric methods and tools to solve economic and financial problems. (Bloom 3)				3
4	Interpret the operation of current economic, political and social events by using institutional information related with Economics and Finance.(Bloom 2)			2

OCCUPATIONAL
Autonomy & Responsibility
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Organize economic and financial activities in humanitarian and social terms with adherence to ethics. (Bloom 4).			2

OCCUPATIONAL
Learning to Learn
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Develop a critical perspective on national and international economic, political, social, financial and development problems. (bloom 6)		1

OCCUPATIONAL
Communication & Social
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Follow the agenda on economics, politics and social issues and improve himself/ herself. (bloom 6)			2

OCCUPATIONAL
Occupational and/or Vocational
	Program Yeterlilikleri/Çıktıları	Katkı Düzeyi
		0	1	2	3	4	5
1	Analyze current issues and problems by using the structure and properties of Macro and Microeconomics and variables. (Bloom 4)		1
2	Evaluate the effectiveness of the general economic system and public policies and their effects on markets and basic economic variables.(Bloom 4)			2
3	Analyze the cause and effect relationships between the relevant economic variables. (Bloom 4)				3
4	Evaluate the expected trends and portfolio analyzes in interest and exchange rates within the framework of the general financial system. (Bloom 4)			2

DERSİN İŞ YÜKÜ VE AKTS KREDİSİ
Öğrenme-Öğretme Etkinlikleri İş Yükü
Öğrenme-Öğretme Etkinlikleri	Etkinlik(hafta sayısı)	Süresi(saat sayısı)	Toplam İş Yükü
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	13	2	26
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	7	2	14
Assignment (Homework)	10	2	20
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	4	8	32
Mid-Term Exam	1	1	1
Preparation for the Mid-Term Exam	2	8	16
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	52	0	152