| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| HIT210 | NEW MEDIA | 4 | 4 | 3 | 6 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
|---|
| List at least four of the tasks that the public relations specialist should undertake on social media in a social media communication program |
| Summarize at least two of the new media theories |
| Explain the connection between public relations and new media with at least 3 examples |
| Classify the tools and medium of new media |
| Summarize the new media critical theories through popular culture |
| Use at least two of the social media channels in a social media communication program |