ANALYSIS OF ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION
| Code |
Name of the Course Unit |
Semester |
In-Class Hours (T+P) |
Credit |
ECTS Credit |
| HRY408 |
ANALYSIS OF ADVERTISING |
5 |
3 |
3 |
5 |
KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to) |
| Lists the methods related to advertising and content analysis and interprets content related to sample ads. |
| Discusses meaningful advertising content and compares all possible meanings. |
| Designs open texts for different interpretations. |