TR EN

ANALYSIS OF ADVERTISING COURSE IDENTIFICATION AND APPLICATION INFORMATION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HRY408 ANALYSIS OF ADVERTISING 5 3 3 5

SOURCE MATERIALS & RECOMMENDED READING

Küçükerdoğan, Rengin. How Analyzed The Advertising?. İstanbul: Beta Publishing.
Wiliamson, Judith. Advertisings Jargon. İstanbul: Ütopya Publishing, 2011.