SUSTAINABLE TOURISM PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
TUR422	SUSTAINABLE TOURISM	5	3	3	5

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Elective
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. YELDA ÜLKER
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	The aim of this course the emergence of sustainable development, to examine the reflection on tourism and to teach sustainable product-service policies applied in the tourism sector.
Contents of the Course Unit:	This course includes : the concept of sustainability, the concept of sustainable tourism, principles and practices.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Define the concepts of sustainable development and sustainable tourism.
Explain sustainable tourism practices on a regional and business basis.
Explain sustainable tourist products and services.
Relate a relationship between sustainability and tourism.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Literature Search, Presentation	Sustainability and Sustainable Development	Expression , Question-Respond, Discussion
2	Literature Search, Presentation	Definition, Purpose and Principles of Sustainable Tourism	Expression , Question-Respond, Discussion
3	Literature Search, Presentation	Conditions for Success in Sustainable Tourism	Expression , Question-Respond, Discussion
4	Literature Search, Presentation	The causes of the need for Sustainable Tourism	Expression , Question-Respond, Discussion
5	Literature Search, Presentation	Sustainable Tourism Market	Expression , Question-Respond, Discussion
6	Literature Search, Presentation	Marketing Approach in Sustainable Tourism	Expression , Question-Respond, Discussion
7	Literature Search, Presentation	Sustainable Tourist Product / Service	Expression , Question-Respond, Discussion
8	Literature Search, Presentation	Planning for Sustainable Tourism Development	Expression , Question-Respond, Discussion
9	Literature Search, Presentation	Sustainable Tourism Applications in Hospitality Industry	Expression , Question-Respond, Discussion
10	-	MID-TERM EXAM	-
11	Literature Search, Presentation	Sustainable tourism in the globalization process	Expression , Question-Respond, Discussion
12	Literature Search, Presentation	H & RA, IHEI and Certification Programs	Expression , Question-Respond, Discussion
13	Literature Search, Presentation	Sustainable Tourism Project Samples from Turkey and The World	Expression , Question-Respond, Discussion
14	Literature Search, Presentation	Sustainable Tourism Policies in Turkey	Expression , Question-Respond, Discussion
15	Literature Search, Presentation	Sustainable Tourism Applications in Hospitality Industry	Expression , Question-Respond, Discussion
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Kozak, M. (Ed). (2013) Sustainable Tourism, Concepts, Applications, Ankara: Detay Publications.
Nakıboğlu, G. (2017) Holistic Approach to Green Supply Chains for Sustainability, Ankara: Detay Publications
Koçak, N. (2016) Sustainable Tourism Management, Ankara: Detay Publications.
Çeken, H. (2016) Basic Concepts and Principles of Sustainable Tourism, Ankara: Detay Publications.

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description	Examination Method
Mid-Term Exam	1	50		Classical Exam
Final Exam	1	50		Classical Exam
TOTAL	2	100

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Has advanced knowledge in the field.

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Uses the basic information in the field of Advertising in interdisciplinary studies.

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Has the ability to transfer the knowledge of the field to employees and teammates.
2	Has the ability interpret and analyze data, define problems and propose solutions using acquired information relating to the area by using the information in decisions, practices and behaviors.

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Creates communication programs within the advertising campaign.

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Conducts research and studies on subjects related to the field.
2	Takes responsibility in accordance with the project objectives as a project manager or participant.
3	Sets the purpose and target for the organization / institution.

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Evaluates critically the acquired knowledge and skills.
2	Shows that he/she understands the continuity of the learning need.

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Conveys his / her thoughts and suggestions at the level of knowledge and skills related to the field to those concerned in written and verbal form.
2	Communicates effectively with stakeholders in the professional field.
3	Uses information and communication technologies together with computer software at minimum advanced level of European Computer Driving License required by the field.
4	Follows the information in the field and communicates with colleagues by using a foreign language at least at the European Language Portfolio B1 General Level.

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Behaves in accordance with organization/institution, business and social ethical values.
2	Analyzes the relations of the organization/institution with its stakeholders and executes them effectively.
3	Has the ability to encourage innovations.
4	Thinks critically about the organization / institution.
5	Has sufficient awareness of the universality of social rights, social justice, quality and cultural values, environmental protection, occupational health and safety.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	10	4	40
Land Surveying	0	0	0
Group Work	0	0	0
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	0	0	0
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	3	3
Preparation for the Final Exam	5	3	15
Mid-Term Exam	1	3	3
Preparation for the Mid-Term Exam	5	5	25
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	36	0	128