Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
---|---|---|---|---|---|
HIT217 | AUTHORSHIP IN CORPORATE COMMUNICATION | 3 | 4 | 3 | 6 |
SOURCE MATERIALS & RECOMMENDED READING |
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Bayçu S. (2017). Strateji ve Uygulama Boyutuyla Halkla Iliskiler Yazarligi, Ankara: Nobel Bilimsel Eserler |
Onat F. (2014). Dijital Cagda Halkla Iliskiler Yazarligi, Ankara: Nobel Bilimsel Eserler |
Wilcox, D. L., Nolte, L. W., Jackson, P. (2005). Public relations writing and media techniques. Pearson Allyn and Bacon. |