| 1 |
The related subject in the coursebook – Presentation |
Introduction, explanation of the course content and the problem of naming the concept of public relations. |
Lecture & Question and Answer & Discussion |
| 2 |
The related subject in the coursebook – Presentation |
Asymmetric communication practices of public relations and conceptually critical approaches. |
Lecture & Question and Answer & Discussion |
| 3 |
The related subject in the coursebook – Presentation |
Frankfurt School: The Culture Industry. |
Lecture & Question and Answer & Discussion |
| 4 |
The related subject in the coursebook – Presentation |
Antonio Gramsci and the concept of hegemony. |
Lecture & Question and Answer & Discussion |
| 5 |
The related subject in the coursebook – Presentation |
Louis Althusser and the ideological apparatuses of the state. |
Lecture & Question and Answer & Discussion |
| 6 |
The related subject in the coursebook – Presentation |
Michel Foucault's concept of power and power relations and the panopticon. |
Lecture & Question and Answer & Discussion |
| 7 |
The related subject in the coursebook – Presentation |
Michel Foucault's concept of power and power relations and panopticon and review for midterm exam. |
Lecture & Question and Answer & Discussion |
| 8 |
- |
MID-TERM EXAM |
- |
| 9 |
The related subject in the coursebook – Presentation |
The hegemonic power of capital and the manipulative tools of multinational corporations |
Lecture & Question and Answer & Discussion |
| 10 |
The related subject in the coursebook – Presentation |
Strategy, power and public relations. |
Lecture & Question and Answer & Discussion |
| 11 |
The related subject in the coursebook – Presentation |
Spin Doctor concept, tactics and application areas. |
Lecture & Question and Answer & Discussion |
| 12 |
The related subject in the coursebook – Presentation |
Media and propaganda model of Herman/Chomsky. |
Lecture & Question and Answer & Discussion |
| 13 |
The related subject in the coursebook – Presentation |
A critical approach to corporate social responsibility practices. |
Lecture & Question and Answer & Discussion |
| 14 |
The related subject in the coursebook – Presentation |
Gender, Foucault's concept of Biopower and the construction of femininity in advertisements. |
Lecture & Question and Answer & Discussion |
| 15 |
The related subject in the coursebook – Presentation |
General Revision |
Lecture & Question and Answer & Discussion |
| 16 |
- |
FINAL EXAM |
- |
| 17 |
- |
FINAL EXAM |
- |