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PLANNING AND MANAGEMENT IN PUBLIC RELATIONS DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu Dersin Adı Yarıyıl Süresi(T+U) Kredisi AKTS Kredisi
HIT201E PLANNING AND MANAGEMENT IN PUBLIC RELATIONS 5 3 3 6

AMAÇ VE İÇERİK

Amaç: To provide elements such as concepts of Public Relations and its historical development process, basic principles, steps to be followed in public relations studies, strategic plans, event planning, discussion of sample applications, lectures with student projects is the aim of this course
İçerik: What is Public Relations, applied areas, event planning, campaign process and strategy planning