The main purpose of the Public Relations and Advertisement Department, by providing training for the aim of internationalization, is to train professional Public Relations and Advertising professionals who are able to integrate theoretical knowledge and practice, to be aware of social responsibility, to respect universal ethical values and to present creative organizations in line with these ethical values, to be able to use new media and to reflect the technology of today.
Students who graduate from the Department of Public Relations and Advertisement will be able to transfer theoretical knowledge into practice, to have a critical, rational, creative and analytical approach and researcher identity, to be professionally involved in various applications such as social responsibility and advertising campaigns, to be aware of social responsibility, to be productive and to meet the demands of the business world.
Due to the nature of the Public Relations and Advertisement profession, considering the necessity of all individuals, institutions and organizations, it is an undeniable fact that career opportunities are broad on sectoral basis. In this context, the need for the profession in the global world we are in is increasing and its importance emerges.
Graduates of the Department of Public Relations and Advertisement can be employed as public relations and advertising experts in the public and private organizations, also under the titles of brand communication and brand management responsible, corporate communication expert, advertising designer, advertising author, or media planning experts. Students who wish to pursue academic career in this field can continue their academic studies by postgraduate programs.
With the effect of globalization, the need for the profession is increasing day by day. The graduates of our department, where education is given for the purpose of internationalization, are taught by public and private institutions, corporate communication, advertising, press and public relations, etc. required in many departments.
The Department of Public Relations and Advertising, who is aware of social responsibility, respects universal ethical values and can create creative organizations in line with these ethical values, has a good command of the use of new media, has an analytical approach and researcher identity, has various social responsibility campaigns and advertising campaigns. can choose people who can take part in the applications professionally.
Graduates can work in the public or private sector in the fields of corporate public relations, media relations or media planning and as copy writers, designers or creative directors in the advertising sector. They can also pursue an academic career in their fields.
The Department of Public Relations and Advertisement accepts students with lateral transfer within quotas in accordance with "Regulations Regarding the Transition between Programs at the Higher Education Institutions and Programs under the Bachelor's Degree Program, Double Major, Minor and Inter-Institutional Transfer among the Associate / Undergraduate Programs".
All students who want to be enrolled in the Department of Public Relations and Advertisement by Vertical Transfer are placed by OSYM in case they get adequate score from the Vertical Transfer Examination. Students who fulfill all the requirements are entitled four years of undergraduate education at our university. Also, the associate degree students at Istanbul Gelisim University will have the chance to be enrolled with 50 percent scholarship if they are placed in paid program after DGS.