NEW MEDIA AND PUBLISHING PROGRAMME COURSE DESCRIPTION

Code	Name of the Course Unit	Semester	In-Class Hours (T+P)	Credit	ECTS Credit
YEM204	NEW MEDIA AND PUBLISHING	4	4	3	6

GENERAL INFORMATION
Language of Instruction :	Turkish
Level of the Course Unit :	BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course :	Compulsory
Mode of Delivery of the Course Unit	-
Coordinator of the Course Unit	Assoc.Prof. TAYLAN MARAL
Instructor(s) of the Course Unit
Course Prerequisite	No

OBJECTIVES AND CONTENTS
Objectives of the Course Unit:	This course aims to introduce the new broadcasting technologies resulting from the convergence of information technologies, telecommunication and media sectors.
Contents of the Course Unit:	Contents of the course include the subjects as in the transformation of Internet technologies on traditional broadcasting (IpTv, digital radio, online publishing) and Html, CSS and JavaScript which are the basic requirements for preparation and publication of a website.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)
Explain the historical development of broadcasting technologies together with their political, economic and social dimensions.
Understand the basic logic of Html, CSS and JavaScript which are necessary to prepare a website.
Describe new broadcasting areas resulting from the convergence of information technologies, telecommunication and media sectors.
Show the differences of broadcasting approaches in alternative media channels with samples.

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY
Week	Preparatory	Topics(Subjects)	Method
1	Reading, Literature Review	Introduction to Media ve Publishing	Lecture & Question and Answer
2	Reading, Literature Review	Building Blocks of Publishing	Lecture & Question and Answer
3	Reading, Literature Review	Publishing Types, Visual and Written Publishing, Periodicals and Non-Periodicals	Lecture & Question and Answer
4	Reading, Literature Review	Change and Transformation of Publishing from Past to the Present Day	Lecture & Question and Answer & Discussion
5	Reading, Literature Review	Economy Political Dimensions of Publishing	Lecture & Question and Answer & Discussion
6	Reading, Literature Review	Publishing in terms of Ethical Values	Lecture & Question and Answer
7	Reading, Literature Review	Differences and Similarities Between Traditional and New Media	Lecture & Question and Answer
8	-	MID-TERM EXAM	-
9	Reading, Literature Review	General Revision	Lecture & Question and Answer & Discussion
10	Reading, Literature Review, Using Visual and Written Sources	Social Media and New Publishing Concept	Lecture & Question and Answer & Discussion
11	Reading, Literature Review, Using Visual and Written Sources	Alternative Publishing Channels in New Media	Lecture & Question and Answer & Discussion
12	Reading, Literature Review, Using Visual and Written Sources	Publishing in YouTube, Periscope, Instagram	Lecture & Question and Answer & Discussion
13	Reading, Literature Review, Using Visual and Written Sources	Effects of Publishing in New Media on Social Movements	Lecture & Question and Answer & Discussion
14	Reading, Literature Review, Using Visual and Written Sources	Publishing in Our Country and the World	Lecture & Question and Answer & Discussion
15	Reading, Literature Review, Using Visual and Written Sources	Publishing in Our Country and the World	Lecture & Question and Answer & Discussion
16	-	FINAL EXAM	-
17	-	FINAL EXAM	-

SOURCE MATERIALS & RECOMMENDED READING
Gonenc. A. Y. (2007). Turkiye’de Dergiciligin Tarihsel Gelisimi. Istanbul: Istanbul Universitesi Iletisim Fakultesi Dergisi
Jenkins H. (2016). Cesur Yeni Medya. Istanbul: Iletisim Publications
Gitner S. (2015). Multimedia Storytelling for Digital Communicators in a Multiplatform World. London: Routledge Publishing
Digital Journalism Journal. Taylor and Francis. London: Routledge Publishing

ASSESSMENT
Assessment & Grading of In-Term Activities	Number of Activities	Degree of Contribution (%)	Description

Level of Contribution
0	1	2	3	4	5

KNOWLEDGE
Theoretical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	List the history of communication, mass media, communication theories and leading theorists.				3
2	List the historical, social and cultural types of communication and explain the related concepts.				3
3	Define the important points of the history and theories of communication through daily life practices and social life.					4

KNOWLEDGE
Factual
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Compare the traditional media and new media economic policies.				3
2	Interpret digital culture with constantly updated and self-renewing topics.		1
3	Interpret the technical, socio-political and legal aspects of cyber security issues in the field of new media.		1

SKILLS
Cognitive
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Define the basic concepts of communication history, communication theories, traditional and new media channels.					4

SKILLS
Practical
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Prepare web pages with CSS codes.				3
2	Produce creative content in new media environments, create an image and sound and practical studies about programming.				3
3	Analyze the sub-texts and their semantics of the studies presented to the society by mass media.			2
4	Use qualitative and quantitative elements to construct arguments on studies in the field of communication.		1

OCCUPATIONAL
Autonomy & Responsibility
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Manage social media accounts of brands, corporate firms and public institutions thanks to its advanced knowledge in content production and user experience.			2

OCCUPATIONAL
Learning to Learn
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Review local and foreign studies in the field of New Media. Creates innovative works in his/her field.				3
2	Criticize the effects of social media activities on socio-political field.				3

OCCUPATIONAL
Communication & Social
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Plan scientific studies in any area that can be encountered in different disciplines and transfer them to people from different disciplines.		1
2	Determine how much of the content produced by the media is right and wrong.			2

OCCUPATIONAL
Occupational and/or Vocational
	Programme Learning Outcomes	Level of Contribution
		0	1	2	3	4	5
1	Follows the developments that have begun to guide the present and the future such as "Software". Produce various software products for different sectors.			2
2	Design using new architectures of big data processing systems.	0
3	Determine the logic of operation of artificial intelligence algorithms and determines the possible effects on media and indirectly society.		1

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT
Workload for Learning & Teaching Activities
Type of the Learning Activites	Learning Activities (# of week)	Duration (hours, h)	Workload (h)
Lecture & In-Class Activities	14	3	42
Preliminary & Further Study	10	4	40
Land Surveying	0	0	0
Group Work	5	5	25
Laboratory	0	0	0
Reading	0	0	0
Assignment (Homework)	8	5	40
Project Work	0	0	0
Seminar	0	0	0
Internship	0	0	0
Technical Visit	0	0	0
Web Based Learning	0	0	0
Implementation/Application/Practice	0	0	0
Practice at a workplace	0	0	0
Occupational Activity	0	0	0
Social Activity	0	0	0
Thesis Work	0	0	0
Field Study	0	0	0
Report Writing	0	0	0
Final Exam	1	1	1
Preparation for the Final Exam	0	0	0
Mid-Term Exam	0	0	0
Preparation for the Mid-Term Exam	0	0	0
Short Exam	0	0	0
Preparation for the Short Exam	0	0	0
TOTAL	38	0	148