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MEDIA LITERACY PROGRAMME COURSE DESCRIPTION

Code Name of the Course Unit Semester In-Class Hours (T+P) Credit ECTS Credit
HIT437 MEDIA LITERACY 5 3 3 5

GENERAL INFORMATION

Language of Instruction : Turkish
Level of the Course Unit : BACHELOR'S DEGREE, TYY: + 6.Level, EQF-LLL: 6.Level, QF-EHEA: First Cycle
Type of the Course : Elective
Mode of Delivery of the Course Unit Face to face
Coordinator of the Course Unit Prof.Dr. SACİDE VURAL
Instructor(s) of the Course Unit

OBJECTIVES AND CONTENTS

Objectives of the Course Unit: This course aims to provide the students with the basis to evaluate the subtexts in the informatics complex by activating the passive student against the mass media
Contents of the Course Unit: Contents of the course include the subjects such as Classification of Mass Media, Summarizing the structure of media, Discussion of the place of media in society, Explanation of Communication Process, Comparison of Critical Approaches.

KEY LEARNING OUTCOMES OF THE COURSE UNIT (On successful completion of this course unit, students/learners will or will be able to)

List at least 3 of the media effects on social, cultural and economic life
Example the problems that may arise from the problem areas in the media tools
Solve the subtexts in informatics from mass media by leaving the passive relationship with mass media and by taking an active position
Critically analyze the impact of mass media by taking ethical principles as a framework.
Evaluate the contents of media within the context of the media contents

WEEKLY COURSE CONTENTS AND STUDY MATERIALS FOR PRELIMINARY & FURTHER STUDY

Week Preparatory Topics(Subjects) Method
1 Reading the related subject in the coursebook Media Literacy Concept Lecture & Question and Answer
2 Reading the related subject in the coursebook Historical Development of Media Literacy Lecture & Question and Answer
3 Reading the related subject in the coursebook Media Literacy Principles Lecture & Question and Answer
4 Reading the related subject in the coursebook Mass media Lecture & Question and Answer
5 Reading the related subject in the coursebook Family, Children and TV Lecture & Question and Answer
6 Reading the related subject in the coursebook Media and Structure Lecture & Question and Answer
7 Reading the related subject in the coursebook Media and society Lecture & Question and Answer
8 - MID-TERM EXAM -
9 Reading the related subject in the coursebook Media and ethic Lecture & Question and Answer
10 Reading the related subject in the coursebook Media as a Source of Manipulation Lecture & Question and Answer
11 Reading the related subject in the coursebook Researching and Discussing Media Texts Lecture & Question and Answer
12 Reading the related subject in the coursebook Researching and Discussing Media Texts Lecture & Question and Answer
13 Reading the related subject in the coursebook Public Relations and Media Literacy Lecture & Question and Answer
14 Reading the related subject in the coursebook Advertising and Media Literacy Lecture & Question and Answer
15 Reading the related subject in the coursebook New Communication technologies and Media Literacy Lecture & Question and Answer
16 - FINAL EXAM -
17 - FINAL EXAM -

SOURCE MATERIALS & RECOMMENDED READING

Turkoglu, N. ve Simsek, M. C. (2010). Medya Okuryazarligi. Parsomen Publications
Kubey, R. (2001). Media Literacy in the Information Age: Current Perspectives. Transaction Publishers
Koltay, T. (2011). The media and the literacies: Media literacy, information literacy, digital literacy. Media, Culture & Society, 33(2): 211-221.
Baran, S. J., McDonald, E., Engberg, J. (2004). Introduction to mass communication: Media literacy and culture. McGraw-Hill.
Hobbs, R. (1998). The seven great debates in the media literacy movement. Journal of communication, 48(1): 16-32.

ASSESSMENT

Assessment & Grading of In-Term Activities Number of Activities Degree of Contribution (%) Description
Level of Contribution
0 1 2 3 4 5

CONTRIBUTION OF THE COURSE UNIT TO THE PROGRAMME LEARNING OUTCOMES

KNOWLEDGE

Theoretical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Define the basic concepts of economics, administrative and human sciences.
2
Summarize the basic communication theories with information about the field of Radio Television and Cinema.
3
Communicate and explain the current information about communication with communication theories.

KNOWLEDGE

Factual

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Relate the knowledge and facts in the field of communication with other areas of social sciences such as law, philosophy, economics, politics, and sociology.
2
Explain the structure and operation of the radio, television and cinema industries and use this information in their professional life.

SKILLS

Cognitive

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Using the data sources published in his / her field effectively, he /she conduct research and use the results in his / her studies.
2
Analyze the international media structures and choose the media structure that is appropriate for his/her community.

SKILLS

Practical

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Analyze and evaluate social events at national and international level through media practices.

OCCUPATIONAL

Autonomy & Responsibility

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Apply his / her knowledge about media management and organization in his / her professional life.
2
Propose individual or team solutions for any problems in professional applications and production.

OCCUPATIONAL

Learning to Learn

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Follow the developments in the field of communication, the studies related to the field and the mass media tools, and critically discuss the acquired knowledge.
2
Critically interpret the economic, political and sociological dimensions of the media.
3
Recognize universal norms of law and evaluate existing structures in the field of communication in the context of communication law and communication ethics and apply these gains throughout life.

OCCUPATIONAL

Communication & Social

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Conduct literature research in a foreign language related to his/her field.
2
Prepare presentations for the film festival in Turkey and abroad, media organizations and communication symposia by using the communication skills.

OCCUPATIONAL

Occupational and/or Vocational

Programme Learning Outcomes Level of Contribution
0 1 2 3 4 5
1
Defend scientific, social and ethical values in his / her field studies.
2
Create film history, script, fiction, audio and video techniques knowledge and designs short or feature film stages.

WORKLOAD & ECTS CREDITS OF THE COURSE UNIT

Workload for Learning & Teaching Activities

Type of the Learning Activites Learning Activities (# of week) Duration (hours, h) Workload (h)
Lecture & In-Class Activities 14 3 42
Preliminary & Further Study 14 3 42
Land Surveying 0 0 0
Group Work 0 0 0
Laboratory 0 0 0
Reading 14 2 28
Assignment (Homework) 0 0 0
Project Work 0 0 0
Seminar 0 0 0
Internship 0 0 0
Technical Visit 0 0 0
Web Based Learning 0 0 0
Implementation/Application/Practice 0 0 0
Practice at a workplace 0 0 0
Occupational Activity 0 0 0
Social Activity 0 0 0
Thesis Work 0 0 0
Field Study 0 0 0
Report Writing 0 0 0
Final Exam 1 1 1
Preparation for the Final Exam 1 7 7
Mid-Term Exam 1 1 1
Preparation for the Mid-Term Exam 1 6 6
Short Exam 0 0 0
Preparation for the Short Exam 0 0 0
TOTAL 46 0 127
Total Workload of the Course Unit 127
Workload (h) / 25.5 5
ECTS Credits allocated for the Course Unit 5,0