| Code | Name of the Course Unit | Semester | In-Class Hours (T+P) | Credit | ECTS Credit |
|---|---|---|---|---|---|
| HIT108 | INTRODUCTION TO PUBLIC RELATIONS | 2 | 3 | 3 | 7 |
Objectives and Contents |
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|---|---|
| Objectives: | This course aims to provide the students the needed foundation for a succeeding public relations practice by introducing concept, history and models of public relations. |
| Content: | Contents of the course include the subjects as in defining public relations, summarizing the historical development of public relations, recognizing the target audience, explaining the basic principles, functions and responsibilities of public relations, specifying the fields where public relations interact. |