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İSTANBUL GELİŞİM ÜNİVERSİTESİ BİLGİ SİSTEMİ

HALKLA İLİŞKİLER YAZARLIĞI DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu Dersin Adı Yarıyıl Süresi(T+U) Kredisi AKTS Kredisi
HTP251 HALKLA İLİŞKİLER YAZARLIĞI 3 2 1 5

HAFTALIK DERS KONULARI VE ÖNGÖRÜLEN HAZIRLIK ÇALIŞMALARI
Hafta Ön Hazırlık Konular Yöntem
1 Scanning Resources General Overview of Public Relations Writing Lecture, Practice, Question-Answer
2 Scanning Resources Correct Use of Turkish Lecture, Practice, Question-Answer
3 Scanning Resources Press Release I Lecture, Practice, Question-Answer
4 Scanning Resources Press Release II Lecture, Practice, Question-Answer
5 Scanning Resources Press Article Lecture, Practice, Question-Answer
6 Scanning Resources Press Conference and Press Invitation Letter Lecture, Practice, Question-Answer
7 Scanning Resources Press Tour and Press Dossier Lecture, Practice, Question-Answer
8 - MID-TERM EXAM -
9 Scanning Resources Special News Lecture, Practice, Question-Answer
10 Scanning Resources Internal Communication Texts Lecture, Practice, Question-Answer
11 Scanning Resources Letters Lecture, Practice, Question-Answer
12 Scanning Resources Speech Text Writing Lecture, Practice, Question-Answer
13 Scanning Resources Copy Writing in Digital Media I Lecture, Practice, Question-Answer
14 Scanning Resources Copy Writing in Digital Media II Lecture, Practice, Question-Answer
15 Scanning Resources Copy Writing for Crisis Situations Lecture, Practice, Question-Answer
16 - FINAL EXAM -
17 - FINAL EXAM -