| 1 |
Reading book chapters related with the subject |
Evaluation of the concepts of "communication", media", "mass communication tools", "communication theories", "communication studies" and "media studies", and periodization and classifications for communication theories |
Narration
Question-response method |
| 2 |
Reading book chapters related with the subject |
Mass media and mass culture approach to the media / mass media |
Narration
Question-response method |
| 3 |
Reading book chapters related with the subject |
Strong impact approach and syringe / hypodermic needle model (Harold Lasswell); psychology and social psychology-based communication research |
Narration
Question-response method |
| 4 |
Reading book chapters related with the subject |
Limited impact approach, two-stage flow of communication theory and concept of opinion leader (Paul Lazarsfeld); Uses and Satisfaction Theory (Jay Blums, Herta Herzog, Elihu Katz, Denis McQuail) |
Narration
Question-response method |
| 5 |
Reading book chapters related with the subject |
Chicago School's communication and media research |
Narration
Question-response method |
| 6 |
Reading book chapters related with the subject |
Mathematical communication theory (Claude Elwood Shannon and Warren Weaver) |
Narration
Question-response method |
| 7 |
Reading book chapters related with the subject |
Cultivation thesis and cultural indicators project (George Gerbner, Michael J. Morgan and Nancy Signorielli) |
Narration
Question-response method |
| 8 |
- |
MID-TERM EXAM |
- |
| 9 |
Reading book chapters related with the subject |
Agenda setting theory (Maxwell McCombs and Donald Shaw); silence spiral theory (Elisabeth Noelle-Neumann) |
Narration
Question-response method |
| 10 |
Reading book chapters related with the subject |
"Empire and communication tools", ”mean is message“ and ”global village“ theses (Harold Innis and Marshall McLuhan) |
Narration
Question-response method |
| 11 |
Reading book chapters related with the subject |
The theory of propagation of innovations (Everett Rogers); media in terms of modernization theory (Daniel Lerner, Wilbur Schramm, Lucian Pye |
Narration
Question-response method |
| 12 |
Reading book chapters related with the subject |
Critics of modernization theory, "cultural imperialism", "media imperialism" theses and the political economy of international communication (Herbert Schiller and Armand Mattelart); propaganda model (Noam Chomsky and Edward Herman) |
Narration
Question-response method |
| 13 |
Reading book chapters related with the subject |
Monopolization |
Narration
Question-response method |
| 14 |
Reading book chapters related with the subject |
Political Economy of Communication |
Narration
Question-response method |
| 15 |
Reading book chapters related with the subject |
Discussion on the basis of current events, discussion, questioning. |
Narration
Question-response method |
| 16 |
- |
FINAL EXAM |
- |
| 17 |
- |
FINAL EXAM |
- |