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KURUMSAL İLETİŞİMDE YAZARLIK DERS TANITIM VE UYGULAMA BİLGİLERİ

Kodu Dersin Adı Yarıyıl Süresi(T+U) Kredisi AKTS Kredisi
HIT217 KURUMSAL İLETİŞİMDE YAZARLIK 3 4 3 6

HAFTALIK DERS KONULARI VE ÖNGÖRÜLEN HAZIRLIK ÇALIŞMALARI

Hafta Ön Hazırlık Konular Yöntem
1 Literature Review Reading the related subject in the coursebook Public Relations Concept and Public Relations in the Present Day Lecture
2 Literature Review Reading the related subject in the coursebook Public Relations Authorship Lecture
3 Literature Review Reading the related subject in the coursebook Preparation for Authorship and Writing Process Lecture
4 Literature Review Reading the related subject in the coursebook Persuasion in Public Relations Authorship Lecture
5 Literature Review Reading the related subject in the coursebook Public Relations Authorship for Traditional and Social Media Lecture
6 Literature Review Reading the related subject in the coursebook Press Release – Press Articles Lecture
7 Literature Review Reading the related subject in the coursebook Corporate Newspaper and Magazines Lecture
8 - MID-TERM EXAM -
9 Literature Review Reading the related subject in the coursebook Traditional and Digital Press Kit Lecture
10 Literature Review Reading the related subject in the coursebook Interview and Travel Writings Lecture
11 Literature Review Reading the related subject in the coursebook Leaflet and Brochure, News Letter, Annual Activity Report Lecture
12 Literature Review Reading the related subject in the coursebook Catalog, invitation, letter and Direct Mailing Lecture
13 Literature Review Reading the related subject in the coursebook Public Relations Based Writing for internet - Corporate Web Sites and Social Media Lecture
14 Literature Review Reading the related subject in the coursebook Preparation and Presentation of Press Release Practice
15 Literature Review Reading the related subject in the coursebook Preparation and Presentation of Press Release Practice
16 - FINAL EXAM -
17 - FINAL EXAM -