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ISTANBUL GELİŞİM UNIVERSITY INFORMATION SYSTEM

ADVERTISING

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Curriculum

1. YEAR
1. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
HIT103 INTRODUCTION TO COMMUNICATION - Turkish 3 0 0 3 6
HUK102 INTRODUCTION TO LAW - Turkish 3 0 0 3 4
RTI101 INTRODUCTION TO COMMUNICATION DESIGN - Turkish 3 0 0 3 7
SOS118 INTRODUCTION TO PHILOSOPHY - Turkish 3 0 0 3 4
SOS151 SOSYAL BİLİMLERDE ARAŞTIRMA YÖNTEMLERİ - Turkish 3 0 0 3 4
TRD101 TURKISH LANGUAGE I - Turkish 2 0 0 2 2
YDL101 FOREIGN LANGUAGE I (ENG.) - English 3 0 0 3 3
A:Academic, P:Practical, L:Laboratory, C:Credit 20 30
1. YEAR
2. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
EKF199 RINCIPLES OF ECONOMICS - Turkish 3 0 0 3 4
HIT104 INTRODUCTION TO ADVERTISING - Turkish 3 0 0 3 6
SBU109 INTRODUCTION TO POLITICAL SCIENCE - Turkish 3 0 0 3 4
SOS115 INTRODUCTION TO SOCIOLOGY - Turkish 3 0 0 3 4
TRD102 TURKISH LANGUAGE II - Turkish 2 0 0 2 2
YDL102 FOREIGN LANGUAGE II (ENG.) - English 3 0 0 3 3
YEM104 HISTORY OF MEDIA - Turkish 3 0 0 3 7
A:Academic, P:Practical, L:Laboratory, C:Credit 20 30
2. YEAR
3. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
ATA201 PRINCIPLES OF ATATURK AND HISTORY OF TURKISH REVOLUTION I - Turkish 2 0 0 2 2
EKF218 INTRODUCTION TO SUSTAINABILITY - Turkish 2 0 0 2 4
HIT266 COMMUNICATION THEORIES - Turkish 3 0 0 3 6
RTI201 COPYWRITING - Turkish 3 0 0 3 6
RTI203 MARKETING COMMUNICATION - Turkish 3 0 0 3 6
RTI207 GRAPHIC PRODUCTION IN ADVERTISING - Turkish 3 0 0 3 6
A:Academic, P:Practical, L:Laboratory, C:Credit 16 30
2. YEAR
4. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
ATA202 PRINCIPLES OF ATATURK AND HISTORY OF TURKISH REVOLUTION II - Turkish 2 0 0 2 2
ISL221 ACADEMIC ACHIEVEMENT AND SOCIAL LIFE SKILLS - Turkish 2 0 0 2 4
RTI204 MEDIA DESIGN - Turkish 3 0 0 3 6
RTI208 CONSUMER SOCIETY - Turkish 3 0 0 3 6
RTI210 REKLAMCILIKTA FOTOĞRAF TEKNİKLERİ - Turkish 3 0 0 3 6
RTI218 BRAND MANAGEMENT - Turkish 3 0 0 3 6
A:Academic, P:Practical, L:Laboratory, C:Credit 16 30
3. YEAR
5. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
RTI311 CREATIVITY IN ADVERTISING - Turkish 3 0 0 3 7
RTI371 CONSUMER BEHAVIOUR AND ADVERTISING STRATEGIES - Turkish 3 0 0 3 8
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
A:Academic, P:Practical, L:Laboratory, C:Credit 15 30
3. YEAR
6. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
RTI316 POLITICAL ADVERTISING - Turkish 3 0 0 3 8
RTI364 ADVERTISING FILM PRODUCTION AND TECHNIQUES - Turkish 3 0 0 3 7
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
A:Academic, P:Practical, L:Laboratory, C:Credit 15 30
4. YEAR
7. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
RTI403 ADVERTISING LANGUAGE - Turkish 3 0 0 3 8
RTI451 DIGITAL AND SOCIAL MEDIA ADVERTISING - Turkish 3 0 0 3 7
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
A:Academic, P:Practical, L:Laboratory, C:Credit 15 30
4. YEAR
8. SEMESTER
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
RTI402 ADVERTISING PSYCHOLOGY - Turkish 3 0 0 3 7
RTI404 CASE STUDIES IN ADVERTISING - Turkish 3 0 0 3 8
- Turkish 3 0 0 3 5
CODE TITLE PRECONDITION LANGUAGE OF INSTRUCTION A P L C ECTS
A:Academic, P:Practical, L:Laboratory, C:Credit 15 30
Total Credit : 132 , Total ECTS : 240