| List completely all the steps of public relations practices |
| Tell the relationship between public relations campaigns and media through case studies |
| List the steps in public relations practices |
| Summarize the effectiveness of practices by reviewing important sample practices in the history of public relations |
| Explain the importance of the target audience in public relations campaigns through a case study |
| Explain the importance of strategic planning through case studies |
| List at least 3 of the features that public relations campaigns should have |
| Analyze the failings in public relations campaigns through case studies |