| 1 |
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Explanation of the process plan, purpose and contents of the course, introduction to the concept of product and service innovation, brainstorming |
Expression,Discussion,Brainstorming |
| 2 |
Reading Article |
The necessity of new product development, definition and explaining of customer needs, concept creation, brain storming |
Expression, Discussion, Application |
| 3 |
Reading Article |
Economically product development, creativity and teamwork, application |
Expression, Question-Response, Discussion, Teamwork, Application |
| 4 |
Reading Article |
The importance of innovation and creativity in new product development, creativity tools, application |
Expression, Question-Response, Discussion, Teamwork, Application |
| 5 |
Literature Research |
Product and service design, prototype product, application |
Expression, Question-Response, Discussion, Teamwork, Application |
| 6 |
Literature Research, Homework Presantation, Product Development |
Marketing research in product development, New product development and organizational factors in large company, Application |
Expression, Question-Response, Discussion, Teamwork, Application |
| 7 |
Literature Research, Homework Presantation, Product Development |
Group homework presentations |
Expression, Question-Response, Discussion, Taste,Case Study Analysis |
| 8 |
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MID-TERM EXAM |
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| 9 |
Literature Research, Homework Presantation, Product Development |
Group Homework presentations, Midterm Preparing Presentations |
Homework Presantations, Expression, Discussion, Taste |
| 10 |
Literature Research |
Explaining and solving midterm questions, management of new product development process |
Expression, Discussion, Teamwork, Watching Video, Application |
| 11 |
Product Development |
Strategies for new food product development, marketing and placement |
Expression, Discussion, Teamwork, Watching Video, Application |
| 12 |
Product Development |
Consumer approaches, food packaging design, intercultural studies |
Expression, Discussion, Teamwork, Watching Video, Application |
| 13 |
Homework Presantation, Product Development |
Evaluation developed new products-Group Presentations |
Homework Presentations, Expression, Discussion, Taste |
| 14 |
Homework Presantation, Product Development |
Evaluation developed new products-Group Presentations |
Homework Presentations, Expression, Discussion, Taste |
| 15 |
Homework Presantation, Product Development |
Final Preparations |
Expression, Question-Response, Discussion |
| 16 |
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FINAL EXAM |
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| 17 |
- |
FINAL EXAM |
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